A glorious French car manufacturing company founded by an Italian, Ettore Bugatti, born in Milan. Initially, the company was Alsatian (German), from 1909 to 1914, but with the shift of the borders after the First World War, it became a French company. Its best form of advertising were its racing victories: from 1924 to 1927 Bugatti cars won 1,851 races, and, since they were road cars as well, the company sold as many as the plant was able to produce. Active from 1909 until the outbreak of WWII, it always had less than 1,000 employees, and the total production of its 16 main models has been estimated at 6,500 cars. Today, Bugatti is still synonymous of elegance, excellence and pure design.